ABOUT US
Property Icon is in the business of reshaping lifestyle preferences of its versatile clientele in Pakistan, since 2006. The group is an exponent of value-added luxurious lifestyle for middle and lower income strata of Pakistani society. Integrating imagination, innovation, and integrity, the Property Icons has already delivered landmark community projects in major urban cities of the homeland where a number of residents are already enjoying an iconic lifestyle at affordable costs.
With a shortfall of 10 million homes, Pakistan’s housing crisis has deepened, prompting the incumbent government to announce 5 million homes till 2023. In keeping with this vision, Property Icons has braced itself to further expand its mission of providing middle and low-cost housing on the basis of community models equipped with all the amenities and facilities of the 21st-century lifestyle. This vision is complemented by the group’s values of transparency and integrity to offer its clients the ultimate lifestyle coupled with the utmost peace of mind.
Vision
To be the most trusted, transparent and customer-friendly real estate group in Pakistan.
Our vision is to be the world’s pre-eminent designer/builder of unique, architectural memorial structures.
Icon Valley vision is to be the leading company in the development and construction of future environments for working, living and communication
Mission
To be the market leader in the realm of real estate sector by providing top-quality residential and commercial projects.
We provides affordable costs with a view to contribute our bit towards addressing the housing crisis in Pakistan as well as propelling the growth of the national economy by creating employment and business opportunities.
To be the preeminent provider of superior construction services by consistently improving the quality of our product
Values
Integrity to build a legacy of trust and business goodwill based on transparency for gaining and retaining the customers’ confidence
Care for our people, environment and the communities we operate in for building a greener and greater Pakistan
Openness to share ideas, promote initiative and reward hard work as an organization
Novelty by staying at the helm of technology to set new paradigms in the arena of real estate and lifestyle
Diversity and Innovation form the core of Property Icons, which thrives on the belief that novelty is the only way to survive in the modern day business environment characterized by cut-throat competition. Every entrepreneur has to utilize imaginative thinking and technological advancement to create a difference and rise above the clutter. From incisive planning to immaculate execution every project of Property Icons is a trendsetter in the industry.
Similarly, diversification is the need of the modern corporate culture where vertical growth cannot be achieved at the cost of horizontal progression. Therefore, every promising enterprise looks for ways and means to expand itself by starting undertaking new ventures, either solo or in collaboration. Particularly, the latest concept of community living has inspired a visionary real estate group like Property Icons to undertake contracting, construction material manufacturing and supplies, fittings and fixture manufacturing and trading initiatives, to serve its clients even better.